As a business owner, your brand is your baby. You’ve brought it to life, nurtured it and hope to see it grow up and travel the globe.
As a trademark attorney, I ensure that your brand is protected from harm’s way and that the full potential of your brand is utilised. Choosing to ignore the legal aspect of your brand through registration and enforcement of your rights can lead to infringement and dilute the hard-earned reputation of your brand.
When looking for a trademark lawyer in Mumbai, you need to be cautious, as you need an expert to protect your brand. From trademark conceptualisation to registration and protection, I endeavour to secure my clients’ brands with full attention to detail in the most cost-effective manner possible.
I realise the importance of your brand to you and closely assist with decision-making every step of the way.
What is a brand?
Simply put, a brand in terms of one’s business would refer to a name, term, design, symbol, or any other feature that identifies your business’s goods or services as distinct from those of others.
How can you utilize your brand?
The first step is to register your brand as a Trademark with the Trade Marks Registry, India. Once registered your brand will be your business’s exclusive source indicator and will also allow you to stop other businesses benefiting from your brand’s goodwill by using a similar or identical trademark. For example, KFC would be able to stop the use of Kerela Fried Chicken in relation to restaurant services.
Why you should trademark your brand?
Your brand is your business’s biggest asset that continuously appreciates with the passage of time. Seeking a trademark registration helps you utilize your brand’s complete value while simultaneously protecting it from infringement, which is, unfortunately, rampant in India. Once trademarked, your brand will now be open to business expansion, exclusivity and increased credibility amongst consumers. Thus,allowing your brand to grow into the global leader you envisioned it to be.